Our Mission

Our mission is to inspire viewers to make intentional acts of kindness, aiming to catalyze 100,000 small actions that create measurable community impact in the first year of the film’s release. Through stories of compassion, we seek to spark a global movement that fosters meaningful change and strengthens human connection.

How? It starts with all of us.

1. Tell Your Family, Friends, and Coworkers About the Film

Use the film to start a conversation that inspires action. Word-of-mouth is a powerful thing. You’re helping to spread kindness by sharing something positive and impactful. Your voice can inspire others to begin their own journey.

2. Host a Screening in Your Community

We've found that hosting a screening opens the door for meaningful discussions about how modest acts of kindness can transform lives and create ripples of positive change. It can spark new ideas for local kindness projects, collaborations, or community outreach efforts.

3. Spread Your Own “Power of Small” Acts of Kindness

Whether it's helping a stranger, offering support to a coworker, or creating a moment of joy for someone in need, your small, intentional actions have the power to create a lasting impact. Help us create a mosaic of kindness. Send us your photos and stories. We would love to help share and promote what you are doing! Let’s turn simple acts into a movement for change.

4. Let Us Help You Amplify Your Idea

Do you have a creative idea to try out or something that’s already working? We want to help make it grow.
Apply for one of our weekly $1000 Kindness Grants that we will begin awarding in January 2025. Tell us about your idea for a small local project or a new initiative within a larger community effort. Our goal is to empower individuals and groups who are passionate about creative positive change through simple, thoughtful actions. Click here for more info.

5. Support Our Trusted Partners

Join us in amplifying the impact of kindness by supporting the organizations we proudly partner with. Below, you’ll find a list of nonprofit 501(c)(3) organizations that foster positive change through compassion and community-building. You can donate directly to these organizations via the links below. Your support will help extend the reach of kindness and create a lasting impact through the meaningful work of these incredible organizations."

Trusted Partners

Small Call to Action Headline

RedRover - Domestic violence shelters provide a safe and secure place for abuse victims to recover from trauma, but many do not allow pets. 65% of domestic violence survivors report having a pet, but nearly half delay or avoid leaving abusers out of concern for their pets. RedRover is committed to change that. It is working to increase the number of shelters that can take in both survivors and their pets once they’ve escaped abuse. Click here


Northern California Branch of the International Dyslexia Association - The IDA Northern California supports individuals with dyslexia by raising awareness, sharing research-based information, and promoting effective teaching methods. Donations expand their programs across Northern California. Click here


Decoda Music - Decoda is an artist-led collective dedicated to creating a more compassionate and connected world through music. Click here


Youth Documentary Academy - The Youth Documentary Academy empowers diverse youth to create impactful documentaries, amplifying their voices and fostering important conversations.

Click here

Tunnel to Towers Gold Star Family Home Program - The Tunnels to Towers program honors the legacy of those who have made the ultimate sacrifice while serving our country by paying off the mortgage or providing the surviving spouses and young children with mortgage-free homes.

Click here

Max’s Helping Paws Foundation - Max’s Helping Paws is a financial lifeline that prevents animal suffering, surrender and economic euthanasia by assisting responsible low income pet families with a dog or cat needing unexpected, urgent and emergent veterinary care. Click here

East Bay SPCA - East Bay Society for the Prevention of Cruelty to Animals (East Bay SPCA), founded in 1874, is proud to be one of the oldest shelters in the country and one of the most innovative in our region. Our mission is to transform the lives of cats and dogs by enriching the human-animal bond through respected and accessible expertise. Click here

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